Automotive
Let the team at Intxt help you offer excellent customer service, perhaps by improving the way you market your new or used vehicle portfolio or by sending reminders that a service or MOT is due imminently. It’s so easy to make that step from good to exceptional customer service.
Intxt will help you drive your sales and service to a new level:
- Drive footfall to your forecourt, garage or centre by promoting events
- Build customer loyalty and awareness
- Confirm bookings for test-drives and service appointments
- Send information about service requirements
- MOT and service reminders
- Database cleansing - invalid numbers and opt-outs removed indefinitely
- Acquire highly targeted data so that more people know you are there
- Send web links so that people can browse relevant products online
Text messaging as a communication tool is already well-established in the automotive industry. It’s an ideal way of contacting customers in various scenarios, from offering a test drive, through to MOT reminders. Dealerships can promote new vehicles arriving on their forecourt to specific customers. They could, for example, target BMW drivers with an SMS including a link to a webpage with details of the latest model to tempt them to upgrade.
SMS communication makes it easy to offer exceptional customer service and consequently retain your existing customers. Unobtrusive continued after-sale care via text is a great way to put your customer service ahead of your competitors. You can remind customers of their next vehicle service by text, before it’s due so they can plan ahead. Or maybe text customers on the anniversary of their car purchase to ask them if they’re enjoying their vehicle and find out if they are looking to upgrade. MOT reminders are a must; going overdue could get your customers in serious trouble. A gentle nudge will increase bookings for you, whilst helping your customers to remember a vital date that they may otherwise forget.