Hospitality and Events
Communication in hospitality & events is vital. If people don’t know you have a late night concert for students tonight then they won’t know to come along will they? We are all grateful for the occasional gentle reminder that something we truly enjoy is coming around again. Make sure your customers don’t miss seats to their favourite concert (when they ignore an email or a letter) by sending them a friendly reminder via SMS. Let us help you make sure your place is THE place to be and that everyone always knows what’s on there. We specialise in helping you to build your database using key words which will mean you have a perfect audience to communicate with every time.
Intxt provides direct and targeted marketing
- Promote new venues, events and renovated sites
- Promote new concerts and performers
- Acquire highly targeted data so that more people know you are there
- Encourage repeat business by making loyal customers feel special
- Send relevant last minute offers to fill spare capacity
- Use SMS to encourage customers to fill in reviews
- Inform customers about new menus or services
- Implement a member to member scheme to encourage new customers
- Effectively manage bookings and cancellations
The opportunities that SMS messaging presents for companies such as hotels, restaurants, pubs, clubs are endless. Leisure brands can ensure that they stand out from the crowd by making their opted in customers feel like they are part of a special club. When they are timely and relevant, exclusive offers and discounts go a long way towards boosting customer satisfaction and loyalty.
Companies who fully utilise all the data provided by their customers can go the extra mile to deliver excellent customer service. For example, a 'Happy Birthday' text with a special offer included could really make someone’s day, whilst at the same time making the brand more memorable. Taking that one step further, if a company looks after their database and monitors customer habits, then they can really impress them by offering them something free, by way of a thank you for their loyalty. For example, if a restaurant has empty tables one night and there is a couple who have visited frequently, then it would be great to surprise them by offering a free course or complimentary drinks. This could fill your spare capacity and impress them in the process. Making customers feel that their patronage is really valued will keep them coming back and will also encourage them to post positive reviews about their experience on sites such as Trip Advisor, spreading their great feedback to a wider audience.
The beauty of SMS is that companies can get their information across quickly - without significant drain on resources - and make their loyal guests feel like VIPs at the same time.